Marketing Manager - German speaker (f/m/d)

Purpose of Position

The Marketing Manager will be responsible for leading and managing Awin's DACH advertising, acquisition, PR and events strategy, to drive qualified leads into the Sales function of the business. They will also be responsible for the marketing activity in Eastern Europe and Nordics (secondary regions). This role will have a strong focus on increasing Awin's brand presence and positioning through multiple marketing channels including communications, paid advertising, content, email, sponsorship, events and social media promotion.

As a key member of the Global Marketing team, this role will report to the European Marketing Lead and work closely with stakeholders across Sales, Product, Client Services and global Marketing functions to ensure consistency and alignment across all marketing activities.

Key Tasks

• Support regional stakeholders to proactively plan activity, and execute local marketing initiatives in line with business objective
• Work closely with New Business team to research and plan and execute new marketing opportunities across events, content, paid advertising and lead acquisition. Report on performance of activity.
• Support Global Marketing team to produce and execute global content and marketing campaigns.
• Plan and deliver paid advertising activity.
• Manage the relationship with our DACH PR agency, and source relevant speaking and editorial opportunities to promote Awin's business objectives
• Work closely with Global Event Lead to develop the regional event strategy and support with the execution of the events, including external industry events and Awin-hosted client events
• Responsible for planning, writing, editing and translating content that increases the awareness of, and position of, Awin
• Manage regional social media channels while working closely with the global Social Media and Community Manager, to ensure successful planning and execution of local and global campaigns
• Work closely with the SEO, SEA and Paid social advertising team to plan and execute activity.
• Work closely with Operations team to manage award entry strategy and process, including coordination of award campaigns
• Work closely with Digital Marketing to keep stakeholders updated on website engagement, traffic, lead acquisition and opportunities for optimisation
• Work closely with the CRM team to plan and send regular emails.

Skills & Expertise

• 4 years' relevant marketing experience
• Native German level
• Very good written and spoken English
• Proven ability to adapt global strategy to the DACH market
• Excellent copywriting skills and an eye for detail
• Industry knowledge is a bonus
• Strong interpersonal skills and confident communicator
• Confident with reporting - numbers and insight
• A proactive attitude to developing and delivering on the marketing strategy is key
• Remains calm under pressure and can manage multiple tasks
• Positive and adaptable approach to problem-solving
• You are a team player, but also work well independently

Our Offer

• Flexi-Week and Work-Life Balance: We prioritise your mental health and well-being, offering you a flexible four-day Flexi-Week at full pay and with no reduction to your annual holiday allowance. We also offer a variety of different paid special leaves as well as volunteer days.
• Remote Working Allowance: You will receive a monthly allowance to cover part of your running costs. In addition, we will support you in setting up your remote workspace appropriately.
• Pension: Awin offers access to an additional pension insurance to all employees in Germany.
• Flexi-Office: We offer an international culture and flexibility through our Flexi-Office and hybrid/remote work possibilities to work across Awin regions
• Development: We've built our extensive training suite Awin Academy to cover a wide range of skills that nurture you professionally and personally, with trainings conveniently packaged together to support your overall development.
• Appreciation: Thank and reward colleagues by sending them a voucher through our peer-to-peer program

Established in 2000, Awin is proud of our dynamic, social and inclusive culture.

Like all businesses, we've had to adapt and nurture our culture in a virtual environment. Our virtual 'Life @ Awin' hub brings our colleagues from across the globe together for various social activities.

Diversity & Inclusion are paramount to us, and we proudly pursue and hire diverse team members. We champion uniqueness and authenticity; this is who we are at our core. Our network of affiliate partnerships are diverse and transparent, as are the employees powering our vision to build the world's leading open partner ecosystem. We welcome all backgrounds, identities, and experiences. If you need support at any point in the application or interview process, please let us know.

Apply now to begin the next stage of your career at a progressive company that supports both your professional and personal development.

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