Search Engineer - Native German

Job Description

Main responsibilities:

• Responsible for the DACH region

• Monitor and react to changes in site search and taxonomy performance across platforms based on web analytics. Focus on key metrics such as number of zero results searches, product views from search/taxonomy, and conversion through search funnel to drive improvement actions

• Perform competitive analysis to identify best practices and improvement opportunities

• Evaluate search and taxonomy for usability improvements

• Score search results based on relevance, array of brands, customer rating, etc.

• Drive process and business optimization regarding search/taxonomy based on the capabilities of available tools

• Configure and test searches by way of technical/administration interfaces

• Manage search redirect efforts, synonym entries and zero search results and top search exit pages

• Work to continuously improve day-to-day functionality of the customers; online search experience

• Keep abreast on up-to-date user experience (UX) search trends and best practices across all industries;

• Provide insights at request or at own initiative and advice and challenge management and colleagues based on information regarding own specialism (e.g. the most suitable products for online with the trading teams) using developments and trends of Online Marketing en Online Marketing best practices;

• Ensure all periodical and ad-hoc reporting on e-Commerce development, own insight delivery activities and realisation, and elaborate to managers on interpretation.

Required knowledge / skills:

• Higher vocational level of thinking and 2-4 years of relevant experience or Academic level of thinking and 0-2 years of relevant experience

• Ability to translate web metrics, financial and analytical data into functional recommendations

• Strong technical ability or understanding of Algolia, Solr or related onsite search engines

• Experience with web analytics (Google Analytics)

• Solid ability to prioritise multiple concurrent projects

• Ability to work autonomously, take ownership and possess strong attention to detail

• Customer focus; dedicated to meet the expectations and requirements of internal and external customers

• Drive for result; can be counted on to exceed goals successfully

• Focus on detail

• Fluent knowledge of German, spoken and written. Other language skills (English, Dutch or French) would be a distinct advantage