Erstellungsdatum 08.05.2024

Online Marketing Manager (German language)

Company Description

For 150 years we've been changing the way the world moves - now it is your chance to design the next chapter of the strategic growth field of Continental Tires.

Job Description

Your main responsibilities will be:
  • Operation of the online shop of the Continental trade companies in the DACH region;
  • Increase in sales and efficiency of online shop;
  • Competitor analysis on-page and off-page & implementation of evaluations with web analysis tools;
  • Use and further development of Adobe Target to increase cross-selling opportunities;
  • Content maintenance on the webpages of the DACH region;
  • Conception and implementation of on- and off-page optimization measures;
  • Data-based e-mail marketing: Customer-specific sending of newsletters in collaboration with CRM management to increase customer frequency and purchase probability.


To succeed in this role you'd need:
  • Completed studies with a focus on economics or information technology;
  • At least 2 years of professional experience in online marketing and eCommerce;
  • Good knowledge of HTML programming;
  • Good knowledge in the areas of SEO/SEA;
  • Know-how in web analytics tools (Adobe Analytics, Webmaster Tools, etc.);
  • Fluent German language;
  • Very good communication skills in English.

Additional Information
  • Professional, dynamic, and multicultural work environment;
  • Endless development opportunities in an international company and work with leading world-class technologies;
  • Company discounts;
  • Discounts in modern employee restaurant;
  • Extra paid time off;
  • Flexible working hours;
  • Mobile work option or work from office operated to the highest level of comfort and sustainability;
  • Salary: 2169-3852 EUR (before withholding taxes).

Ready to drive with Continental? Take the first step and fill in the online application.

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