SEO & Content Lead (German)

Kinetic Investments is a start-up accelerator company that provides entrepreneurs with the capital and support required to transform their vision into a success. We work closely with start-ups to accelerate their growth; design, development, marketing, administration and business strategy.

We are looking for individuals who are switched on, proactive and motivated. If that sounds like yourself then please get in touch!

Role
We are looking for an enthusiastic and experienced SEO & Content Lead who specialises within the German speaking market, to join our team. The role comes with the responsibility of looking after a website which operates within German speaking markets. The right candidate will therefore have experience executing SEO strategies tailored to the German market, adapting content for cultural relevance, while also owning the day to day responsibilities that come with growing a website through organic search and managing a team of content writers and translators to ensure high quality German content is produced.

As a growing company, the responsibilities will be varied, and this role will be right for you if you are able to work at a strategic level and you aren't afraid to roll up your sleeves and get stuck into the day-to-day execution. You must be proactive, decisive, and comfortable working autonomously.

Key accountabilities

• Ownership of content including revenue & ranking performance
• Planning, creating and delivering upon SEO & content strategies to meet agreed objectives and KPIs
• Strategising, planning & delivering upon content plans for the German market
• Management & hiring of freelance content editors & producers, ensuring work is delivered on time and at the required quality
• Optimising site content; both on an individual page basis, as well as considering and understanding how to utilise a website as a whole to harness greater rankings
• Conducting audits and providing recommendations to ensure optimal content performance
• Reporting on the performance of the websites in line with KPIs

Requirements

• 4+ years experience in a dedicated content role
• A history of demonstrable success delivering results through SEO and content
• A solid understanding of the content production process, including management of a production team
• Ability to work autonomously and own projects from start to finish
• Strong organisational skills, ability to prioritise and manage a large workload
• Knowledge of SEO tools such as Google Analytics / SEMrush / Ahrefs / Majestic SEO / Screaming Frog / Supermetrics
• Great communicator of critical information in English
• Linguistic understanding of German

Desirables

• Experience in affiliate marketing desirable
• Google Sheets proficiency
• Deep knowledge of latest SEO practices
• Experience with website analytics
• Fluency in German preferred

Personal

• High levels of energy and enthusiasm
• Hard working and proactive
• Thrives in a challenging and fast-paced environment
• Resilient and maintains a positive attitude at all times

Benefits

• £35,000 - £45,000 salary per annum, depending on experience
• Fully remote working policy - work from anywhere!
• Company bonus scheme
• Working from home budgets
• Generous holiday entitlement of 25 days (plus bank & public holidays), with an additional day added for every year worked, up to a maximum of 30 days
• Company pension scheme

Perks of working with us

• You'll have the opportunity to work with a talented and friendly group of people who are driven to be the best at what they do
• We offer a place for you to take ownership of your work and grow within the business
• Everyone is valued, listened to and recognised as contributing in their own way to the company's success
• You'll have the opportunity to be part of something big from the start with real opportunities to grow professionally, make a lasting impact on our team, and be rewarded for your efforts
• We have a great work-hard play-hard culture, so expect lots of team socials!